Optimizing your Instagram station for direct selling will lead to enormous rewards.
This article will handle how to use Instagram with your direct selling marketing business. The goal of this article is to turn your Instagram account into profits opportunity buy Instagram likes.
By ignoring smaller businesses of marketing on Instagram, you allow the competition to succeed.
Marketing on Instagram grows your website traffic and number of views per month. Yes, Instagram is just that powerful!
Below I give you the top tips for all internet marketers. If you are trying to sell your direct selling products using Instagram you need to keep reading.
Tell People What to do
Nothing will grow your business faster than telling your audience what you want them to do. This is a Call to action. It works, it is time tested, and it is true. In the fast paced world of social media, you must show your audience how you can help them. Then you immediately tell them where to go for that help. In fact you audience will appreciate the “straight to the point” tactic.
From our first-hand experience, Instagram is a unique social media station in this respect. A typical person on Instagram will to look at a picture, check the description, and follow the call to action. Simple as that. To earn sales on Instagram you must give a call to action “Click the anchor text in profile if you want to learn more! ”
From experience, when the call to action precedes the amazing offer you get more leads.
Sounds amazing right? Well guess what? It works.
There are many ways to entice your audience. It all begins with putting the right images and calls to action out there. This leads to tip #2.
Identify Your Audience’s Preference
Images that appeal to the customer’s preference is the most important step for making money business on Instagram.
Finding, targeting, and staying relevant to your audience is the critical factor. And whether you make the most income from this platform.
Identifying your audience’s preference is a huge topic. I have seen when there is when business owners post the wrong content to the desired audience. Let’s just say it isn’t pretty!
Luckily, you are perusing this with some understanding of your audience’s preferences. So this should be simple. Take a look back through your Instagram feed to check out the popular posts. What has received comments, shares and likes? Your audience will have the same tastes and preferences you do. Start each Instagram post with the question “Would this image pique my interest? ” “Would I buy this? ” If you answer yes, then you have found great content.
Consider going to your competitor’s pages as well. Check out their popular posts and images. As you find images your niche audience is interacting with, make similar ones for your page.
When you have established your audience’s preferences, it is time to move onto tip #3.
Identify the Profit Locations
Your monetization options on Instagram stay limited when you represent a primary sales company. Most direct selling companies do not allow their affiliates to take out advertising space. Look at the fine print on your affiliate membership. Chances are good that pay for traffic is not allowed.
So what are you supposed to do?
Do you remember tip #1? The call to action? Your affiliate situation demands that you use a powerful call to action to a profit location.
But wait. Do not post your affiliate link in this location, create an intriguing freebie instead. Your goal is to lead the audience to content. You can post this freebie link on Instagram and any social network. This link will collect email leads from people who want more information.
What is content? Content is information your niche audience wants. If you represent the make-up industry then why not a freebie on what to curve is a good option. If you represent the health and wellness industry, then zero fat recipes would work.
The goal of these profit locations is to take your Instagram audience and turn them into leads. Give a call to action to “Click the anchor text in the Profile” in the description. This is your profit location. After that you move from the profit location to a sales funnel. Keep reading for tip #4.
Educate, Give Variety and Repeat
After you have led your audience to the profit location you’ll want a course of action. Take the leads who wanted your freebie and turn them into a product sale.
We suggest a method that uses three different features.
Start with education.
A lead whose dream is your freebie is a “freebie-seeker’. And soon you follow up with education about your valuable products they will never buy.
Give them information they need and start building trust.
Give your leads variety.
A significant of bridging the lead into a sale is to have a multistep follow-up sequence in place. Create a marketing plan that incorporates email marketing, discounts, and valuable “how to” graphics. Think of infographics that teach them a new technique with your products. Variety entails including wedding invitations to webinars or other live events visible by you. This is the key to moving them through to the sale, what works for some people will not work for others. You must have enough variety to capture sales from many different everyone.
Humans need to hear the same message an average of 12 times before it finally kicks in. You may feel exhausted at repeating your details about your products over and over. Understandable. But you must realize that your web visitors did not hear you the first time. They have not heard you the second or third or fourth time!
Don’t make the mistake of thinking your one “before and after” image on Instagram is going to get you a sale. The goal of Instagram marketing leads the outlook into a sales environment. It is here where you talk to them over and over again. If your audience heard the sales page the first time, you would have already had thousands of sales.